To create this postcard, you need a property photo from a recently closed transaction, a personal photo, a short (two or three sentences) personalized message to your prospective clients, and a personal or company logo. You have the option to leave any of these elements out, but the postcard won't look complete.
You only have one slot for a photo, so choose a good one! Pick the photo that best represents the property that just sold.
Write two or three sentences to market your skills to prospective clients. This may be a good place for your Unique Selling Proposition, which you can learn about by checking out our Marketing Action Plan.
If you're printing postcards yourself, your final proof should be printed on both sides of a heavy, postcard-style stock. It should then be trimmed to a standard 6"x4" postcard size.